Home / Cybersecurity / The Equifax Breach: Former White House CIO Believes Marketers Need To Be Engaged In Cybersecurity – Forbes

The Equifax Breach: Former White House CIO Believes Marketers Need To Be Engaged In Cybersecurity – Forbes


Forbes

The Equifax Breach: Former White House CIO Believes Marketers Need To Be Engaged In Cybersecurity
Forbes
As you watch company after company essentially fumble these cybersecurity crises — mismanage the consumer-brand relationship — I’ve been intrigued why marketers aren’t more involved. To better understand why and what marketers could/should do, I’ve …


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